Unlocking Growth in the FMCG Personal Care Industry: Focus on Six Key Factor
In my experience driving FMCG brand, I have come to learn and understand that there are six factors that are the key drivers of success in the personal care Fast Moving Consumer Goods (FMCG) space.
Insider Secrets to Launching the Next Must-Have Baby Skincare Brand
As a brand strategist with over a decade of experience, I live and breathe baby skincare. I've had the pleasure
The Power of Packaging: Why Good Label Design is Crucial for Small Brands
Quality packaging and label design should be a top priority for small-scale manufacturers right from the start. You can run
How to name your brand
This is actually where most people get it wrong. Your business name serves as the foundation for your business, upon
A Bird’s Eye View of Topwidecare: Unveiling the Magic Behind Personal Care Products
https://youtu.be/e8vbqG60j6Y Topwidecare, a leading Fast-Moving Consumer Goods (FMCG) company, is nestled in the heart of Flower Gate Industrial Scheme, Topwide Avenue, Onike, Lagos 100001, Ogun State. Known for its diverse range of personal care products, including toilet soap, skincare lotions, oils, and shower gels, Topwidecare has carved a niche
The Complete Guide to Manufacturing Skincare Lotions: Ingredients, Formulation Process, and Quality Control
The manufacturing and production of skincare lotions involve a series of steps, from the selection of ingredients to the final quality control checks. Ingredients Skincare lotions are typically composed of various ingredients, each serving a specific function. Common ingredients include emollients (e.g., cetyl esters, glyceryl dilaurate, lanolin oil), emulsifiers
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